{"id":38820,"date":"2017-02-17T23:33:03","date_gmt":"2017-02-17T20:33:03","guid":{"rendered":"http:\/\/gzone.com.tr\/?p=38820"},"modified":"2017-02-17T23:33:15","modified_gmt":"2017-02-17T20:33:15","slug":"onur-basturk-sosyal-hayat-bitmez-sadece-kabuk-degistirir","status":"publish","type":"post","link":"http:\/\/www.gzone.com.tr\/index.php\/2017\/02\/17\/onur-basturk-sosyal-hayat-bitmez-sadece-kabuk-degistirir\/","title":{"rendered":"ONUR BA\u015eT\u00dcRK: SOSYAL HAYAT B\u0130TMEZ. SADECE KABUK DE\u011e\u0130\u015eT\u0130R\u0130R"},"content":{"rendered":"<p class=\"p1\" style=\"text-align: center;\"><strong>Yaz\u0131lar\u0131n\u0131, yorumlar\u0131n\u0131 ve \u00f6nerilerini en \u00e7ok takip etti\u011fimiz isimlerden biri olan H\u00fcrriyet yazar\u0131, gazeteci Onur Ba\u015ft\u00fcrk, ge\u00e7ti\u011fimiz 10 sene i\u00e7erisinde trendlerin ve cemiyet hayat\u0131n\u0131n medyada nabz\u0131n\u0131 tutan en \u00f6nemli isimlerden biri oldu.<span class=\"Apple-converted-space\">\u00a0<\/span><\/strong><\/p>\n<p class=\"p1\" style=\"text-align: center;\">Kitaplar\u0131, Ajda Pekkan, Ziynet Sali, Funda Arar gibi \u00f6nemli sanat\u00e7\u0131lar\u0131n alb\u00fcmleri i\u00e7in haz\u0131rlad\u0131\u011f\u0131 \u015fark\u0131lar\u0131 ve \u00e7\u0131kard\u0131\u011f\u0131 teklileriyle bildi\u011fimiz Onur Ba\u015ft\u00fcrk, \u015fu s\u0131ralar m\u00fczik alb\u00fcm\u00fc \u201cHi\u00e7bir \u015eey Olmam\u0131\u015f Gibi Mi Kalay\u0131m\u201d\u0131n heyecan\u0131 i\u00e7erisinde. GZone i\u00e7in Pera Palas otelinin muhte\u015fem atmosferinde \u00e7ekilen foto\u011fraflar\u0131yla, Onur Ba\u015ft\u00fcrk\u2019e kariyerini, sosyal medyay\u0131, T\u00fcrkiye\u2019nin yurtd\u0131\u015f\u0131ndaki imaj\u0131n\u0131, gay life\u2019\u0131 ve sosyal hayat\u0131m\u0131zda \u00f6n\u00fcm\u00fczdeki g\u00fcnlerde bizleri bekleyenleri konu\u015ftuk.<\/p>\n<p class=\"p1\" style=\"text-align: center;\"><span style=\"text-decoration: underline;\"><em><strong>R\u00f6portaj: Murat Renay<\/strong><\/em><\/span><br \/>\n<span style=\"text-decoration: underline;\"><em><strong>Foto\u011fraflar: Mehmet \u00c7ak\u0131c\u0131<\/strong><\/em><\/span><br \/>\n<span style=\"text-decoration: underline;\"><em><strong>Mekan: Pera Palace Jumeriah<\/strong><\/em><\/span><\/p>\n<p class=\"p1\" style=\"text-align: center;\">\u0130\u015fte bu r\u00f6portajdan \u00f6ne \u00e7\u0131kan ba\u015fl\u0131klar:<\/p>\n<p class=\"p1\"><b>Sosyal medyada yer alan gazeteciler, bloggerlar ve bir \u015fekilde \u00fcnl\u00fcler art\u0131k \u201cinfluencer\u201d olarak yer almakta. Sen asl\u0131nda bu ad konmadan da bir trendsetter ve bir anlamda influencer idin. Bu isimlerin markalarla da pek \u00e7ok \u00e7al\u0131\u015fmalar\u0131 oluyor, sen kendi ad\u0131na bu konuyu iyi de\u011ferlendirebildin mi?<\/b><\/p>\n<p class=\"p2\">T\u0131pk\u0131 \u2018fark\u0131ndal\u0131k\u2019, \u2018enerji\u2019 kelimesi gibi \u015fu \u2018influencer\u2019 kelimesinin de suyunun \u00e7\u0131kt\u0131\u011f\u0131 bir d\u00f6nemdeyiz. Bunun da sonu gelecek ve yerine ba\u015fka bir \u015fey bulunacak.<\/p>\n<p class=\"p2\">Ortada b\u00f6yle tan\u0131mlamalar yokken ben \u00f6yle miydim de\u011fil miydim, bilmiyorum. Ama bildi\u011fim tek \u015fey var: Evet, ilk yazmaya ba\u015flad\u0131\u011f\u0131m zamanlarda -sosyal medya hen\u00fcz patlamad\u0131\u011f\u0131 i\u00e7in- ortada bu kadar \u00e7ok life style gurusu yoktu. Daha naifti her \u015fey. \u015eu anda \u00fc\u00e7 be\u015f takip\u00e7isi olan, be\u015f alt\u0131 mekan dola\u015fan herkes kendini guru ilan ediyor. Bu manas\u0131z. \u00c7\u00fcnk\u00fc bu i\u015f deneyim gerektiriyor ve takip\u00e7inin \u2018suyuna gitmemeyi\u2019.<\/p>\n<p class=\"p2\">Ger\u00e7ek bir influencer takip\u00e7i derdinde de\u011fildir, takip\u00e7isi ne der diye d\u00fc\u015f\u00fcnmez. Hatta takip\u00e7i umrunda de\u011fildir. Vizyonunun pe\u015finde ko\u015far. \u015eu anda s\u0131rf markalara ho\u015f g\u00f6r\u00fcnme ad\u0131na takip\u00e7iye yaranma tutumu var ve bu da bana k\u0131sa vadeli ve sa\u00e7ma geliyor.<\/p>\n<p class=\"p1\"><b>Yurtd\u0131\u015f\u0131nda da sosyal hayat\u0131 deneyimleyen biri olarak T\u00fcrkiye\u2019nin imaj\u0131n\u0131n \u00f6zellikle son 2-3 y\u0131lda de\u011fi\u015fti\u011fini s\u00f6yleyebilirsin san\u0131yorum. Bu konuda g\u00f6r\u00fc\u015flerin nedir? <\/b><strong><span class=\"s1\">Bizi nas\u0131l g\u00f6r\u00fcyorlard\u0131 ve nas\u0131l g\u00f6rmeye ba\u015flad\u0131lar?<\/span><\/strong><\/p>\n<p class=\"p2\">Evet \u00e7ok de\u011fi\u015fti. Bir ara \u0130stanbul ger\u00e7ekten \u00e7ok pop\u00fclerdi. Hatta haval\u0131 bir \u015fey olmaya ba\u015flam\u0131\u015ft\u0131 \u0130stanbul\u2019da olmak, e\u011flenmek\u2026 En son eyl\u00fclde New York\u2019a gitti\u011fimde bir Amerikal\u0131\u2019n\u0131n \u201c\u0130stanbul mu? G\u00fcvenli mi peki?\u201d sorusu geldi\u011fimiz noktay\u0131 gayet net anlamama yard\u0131mc\u0131 oldu. Art\u0131k \u0130stanbul g\u00fcvenli olmayan uzak, egzotik bir \u015fehir Amerikal\u0131 ya da \u0130ngiliz\u2019in g\u00f6z\u00fcnde. Bunu da yad\u0131rgam\u0131yorum. \u00c7\u00fcnk\u00fc imajlar hala kulaktan kula\u011fa, deneyimlerin f\u0131s\u0131ldanmas\u0131yla aktar\u0131l\u0131yor. Kimse oturup 7\/24 CNN izleyip T\u00fcrkiye\u2019de ne olmu\u015f diye bakm\u0131yor ama eninde sonunda duyuyor olan bitenin tortusunu ve kafas\u0131nda belli bir imaj kalmaya ba\u015fl\u0131yor.<\/p>\n<h4 style=\"text-align: center;\"><strong>GZONE DERG\u0130&#8217;N\u0130N &#8220;\u015eUBAT 2017\u00a0&#8221; SAYISINI\u00a0<\/strong><strong>A\u015eA\u011eIDAK\u0130 BA\u011eLANTILARA TIKLAYARAK \u00dcCRETS\u0130Z OKUYAB\u0130L\u0130RS\u0130N\u0130Z&#8230;<\/strong><\/h4>\n<p><iframe title=\"Gzone Dergi \u015eubat 2017\" src=\"https:\/\/e.issuu.com\/embed.html?u=gzonemag&#038;d=gzone_subat2017\" style=\"border:none; width: 618px; height: 474px;\" allow=\"clipboard-write,allow-top-navigation,allow-top-navigation-by-user-activation,allow-downloads,allow-scripts,allow-same-origin,allow-popups,allow-modals,allow-popups-to-escape-sandbox,allow-forms\"  allowfullscreen=\"true\"><\/iframe><\/p>\n<p><a href=\"http:\/\/www.gzone.com.tr\/gzonedergi\/subat2017.pdf\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/s4.postimg.org\/sm41kgczh\/Subat2017_jpg.jpg\" width=\"768\" height=\"1024\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yaz\u0131lar\u0131n\u0131, yorumlar\u0131n\u0131 ve \u00f6nerilerini en \u00e7ok takip etti\u011fimiz isimlerden biri olan H\u00fcrriyet yazar\u0131, gazeteci Onur Ba\u015ft\u00fcrk, ge\u00e7ti\u011fimiz 10 sene i\u00e7erisinde trendlerin ve cemiyet hayat\u0131n\u0131n medyada nabz\u0131n\u0131 tutan en \u00f6nemli isimlerden biri oldu.\u00a0 Kitaplar\u0131, Ajda Pekkan, Ziynet Sali, Funda Arar gibi \u00f6nemli sanat\u00e7\u0131lar\u0131n alb\u00fcmleri i\u00e7in haz\u0131rlad\u0131\u011f\u0131 \u015fark\u0131lar\u0131 ve \u00e7\u0131kard\u0131\u011f\u0131 teklileriyle bildi\u011fimiz Onur Ba\u015ft\u00fcrk, \u015fu s\u0131ralar m\u00fczik &hellip;<\/p>\n","protected":false},"author":1,"featured_media":38821,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1777,6958],"tags":[1123,277,533,1101,6959],"class_list":["post-38820","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-bu-ay-gzone-dergide","category-subat-2017","tag-gzone-dergi","tag-murat-renay","tag-onur-basturk","tag-roportaj","tag-subat-2017"],"_links":{"self":[{"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/38820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=38820"}],"version-history":[{"count":2,"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/38820\/revisions"}],"predecessor-version":[{"id":38825,"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/38820\/revisions\/38825"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/media\/38821"}],"wp:attachment":[{"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=38820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=38820"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.gzone.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=38820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}